"Sometimes small things
do make a great IMPACT;
you don't need to read books
on marketing strategies to ACT.
A simple automated SMS
system can do WONDERS;
in this digital era, many firms
are not even printing CALENDARS.
But, whenever a customer gets
an automated SMS where the
firm or company is wishing
him/her a very happy BIRTHDAY;
the customer feels homely, happy
and starts thinking about the
caring attitude of the company
or firm towards him or her even TODAY.
When an automated SMS is received
by a customer where there are some
tips about wealth CREATION;
he/she surely follows those
investment tips instead of spending
too much money only on RECREATION.
Even if someone forgets about
the next insurance premium
amount and its due DATE;
a simple automated SMS reminds
you about that so that for paying the
insurance premium, you don't get LATE.
Due to 'Interactive Voice
Response' system, it has
now become so easy to do
any LPG cylinder BOOKING;
the technological implementation
as new marketing tools have
established the business concept
that the 'Customer is KING'."- Arindam Sain
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